We completely overhauled the UI/UX. I focused on a “Mobile-First” approach, placing the ‘Add to Cart’ button above the fold and simplifying the product benefits using custom icons.

Key Implementations:

• Strategic Scarcity: Integrated countdown timers and stock level indicators.

• Speed Optimization: Compressed high-res assets to ensure <2s loading time.

• Dynamic Upsells: Added “Frequently Bought Together” sections to increase AOV (Average Order Value).

The Result: A 45% increase in conversion rate within the first 30 days and a significant reduction in bounce rates.

Skills: Shopify Liquid, UI/UX Design, A/B Testing, Conversion Optimization.